Marketing https://www.agproud.com/rss en-us Adding value without reinventing the wheel Adding value to cattle may seem like a no-brainer. However, when conversations begin about entering value-added or verification programs, the process can seem daunting, especially to producers who may be less familiar with these programs or under the impression they will need to completely revise their management protocols.

]]>
http://www.agproud.com/articles/59665 Mon, 10 Jun 2024 00:00:00 -0400 https://www.agproud.com/articles/59665-adding-value-without-reinventing-the-wheel 59665-hanson-snapseed.jpg
[Podcast] Direct-to-consumer marketing and herd health planning – with Kara Lee and Russ Daly In this podcast episode, Progressive Cattle Editor Carrie Veselka speaks with Kara Lee, director of producer engagement at Certified Angus Beef, to discuss direct-to-consumer marketing and the CBA Ranch to Table program. Editor Abby George meets up with Russ Daly, South Dakota State University Extension Veterinarian, at Range Beef Cow Symposium to talk about herd health planning and steps producers can take to protect their cow herd. 

]]>
http://www.agproud.com/articles/58926 Thu, 04 Jan 2024 00:00:00 -0500 https://www.agproud.com/articles/58926-podcast-direct-to-consumer-marketing-and-herd-health-planning-with-kara-lee-and-russ-daly PC-podcast-newsletter.png
Hitting the consumer target burt@rangeviewstrategies.com Michael Uetz, co-founder of the meat-oriented marketing firm Midan Marketing, encouraged Wagyu breeders to understand their consumer target to better market their beef.

]]>
http://www.agproud.com/articles/58839 Tue, 02 Jan 2024 00:00:00 -0500 https://www.agproud.com/articles/58839-hitting-the-consumer-target 58839-rutherford-wagyu-veselka.jpg
British Whites and grass-fed beef: A match made in the pasture Grass-fed beef is a growing niche market in the U.S. Consumers are also showing an increased interest in learning where their food comes from. Combining this niche market with direct marketing creates a great opportunity for beef producers.

]]>
http://www.agproud.com/articles/58389 Mon, 09 Oct 2023 00:00:00 -0400 https://www.agproud.com/articles/58389-british-whites-and-grass-fed-beef-a-match-made-in-the-pasture 58389-sip-3.jpg
Focusing on adding value regardless of market trends will equal long-term benefits allyson@progressivepublish.com “I’ve noticed it before, not just in this cycle,” says Kenny Burdine, extension professor in livestock economics at the University of Kentucky. “There is a tendency with some producers, when prices are high, to almost become satisfied and to be less focused on adding value when they feel like they are getting a pretty good price for their calves.”

]]>
http://www.agproud.com/articles/57859 Mon, 26 Jun 2023 15:50:29 -0400 https://www.agproud.com/articles/57859-focusing-on-adding-value-regardless-of-market-trends-will-equal-long-term-benefits 57859-dalton-img-9363-cooper-edit.jpg
Production sales can reap profits for the right type of operation Among other options, some producers may choose to put on a production sale. While this option can work for some, the overhead and labor involved with this type of marketing can be a turnoff for others.


]]>
http://www.agproud.com/articles/57652 Fri, 26 May 2023 14:49:44 -0400 https://www.agproud.com/articles/57652-production-sales-can-reap-profits-for-the-right-type-of-operation 57652-hanson-sale.jpg
[Podcast] Idaho Cattle Women with Maggie Malson Maggie Malson joins us to talk about the Idaho Cattle Women and their activities to promote the beef industry in Idaho.

]]>
http://www.agproud.com/articles/57041 Fri, 17 Feb 2023 00:00:00 -0500 https://www.agproud.com/articles/57041-podcast-idaho-cattle-women-with-maggie-malson
The challenges and rewards of creating a USDA slaughterhouse dairy4you@gmail.com With the price of cattle and beef often in flux, wise producers are always looking for ways to build financial resiliency. One way to capture the most value out of cattle is to process them and market the meat directly to customers.

]]>
http://www.agproud.com/articles/56705 Thu, 05 Jan 2023 10:33:53 -0500 https://www.agproud.com/articles/56705-on-farm-processing-the-challenges-and-rewards-of-creating-a-usda-slaughterhouse 56705-omeara-slaughter-1.jpg
Is an online sale option right for you? abby@agproud.com A business’s goal – of any kind – is to make a profit. This is no different for beef producers. An online option for bull sales may be the way to do this for some producers.

]]>
http://www.agproud.com/articles/56514 Mon, 19 Dec 2022 00:00:00 -0500 https://www.agproud.com/articles/56514-is-an-online-sale-option-right-for-you 56514-george-online-sale.jpg
The decision to implant cattle lies in how they are marketed tlawrence@wtamu.edu Researchers suggest utilizing growth-promoting implant technologies for cattle marketed live and taking advantage of branded programs like NHTC that may benefit grid-based marketing schemes.

]]>
http://www.agproud.com/articles/56470 Thu, 01 Dec 2022 00:00:00 -0500 https://www.agproud.com/articles/56470-the-decision-to-implant-cattle-lies-in-marketing-study-reveals 56470-wesley-butchers.jpg
South Central: Factors affecting calf sale weight jason.banta@ag.tamu.edu For many cow-calf producers, fall means calves have recently been sold or will be sold in the coming months, so this is a good time to evaluate how the calves did or are doing.

]]>
http://www.agproud.com/articles/56177 Mon, 10 Oct 2022 15:43:03 -0400 https://www.agproud.com/articles/56177-factors-affecting-calf-sale-weight
Cooperator herds: A way for cattlemen to collaborate abby@agproud.com By definition, to “cooperate” means to work jointly toward the same end. This is the idea when it comes to the development of cooperator cattle herds.

]]>
http://www.agproud.com/articles/56085 Mon, 10 Oct 2022 15:21:39 -0400 https://www.agproud.com/articles/56085-cooperator-herds-a-way-for-cattlemen-to-collaborate 56085-george-donnellAA.jpg
3 marketing decisions to increase profitability this fall bwilder@uidaho.edu Cattle markets continue to be strong, with all classes of cattle trading above year-ago and five-year average historical prices. High farm gate prices can lead to exciting marketing opportunities across the value chain, but they can also lead to complacency.

]]>
http://www.agproud.com/articles/56136 Fri, 30 Sep 2022 14:35:15 -0400 https://www.agproud.com/articles/56136-three-marketing-decisions-to-increase-profitability-this-fall
In the News: Walmart invests in proposed Nebraska packing plant tyrell@progressivepublish.com Walmart announced on Aug. 31 that it had signed an agreement to acquire a minority stake in Sustainable Beef LLC, a rancher-owned company based in North Platte, Nebraska.

]]>
http://www.agproud.com/articles/55970 Tue, 06 Sep 2022 13:17:44 -0400 https://www.agproud.com/articles/55970-in-the-news-walmart-invests-in-proposed-nebraska-packing-plant 55970-marchant-walmart-img1.jpg
How to top the sale: Blending marketing and risk management strategies abby@agproud.com In a webinar hosted by NCBA, Elliott Dennis, assistant professor of livestock marketing and risk management at the University of Nebraska – Lincoln, discussed how to top the cattle market by effectively marketing and managing price risk. 

]]>
http://www.agproud.com/articles/55636 Thu, 01 Sep 2022 17:16:30 -0400 https://www.agproud.com/articles/55636-how-to-top-the-sale-blending-marketing-and-risk-management-strategies 55636-george-top-sale.jpg
Hide color: Does it really matter? abby@agproud.com It’s no secret black-hided cattle have topped the market in price for many years. While there are no exact answers, it is an interesting topic to discuss.

]]>
http://www.agproud.com/articles/55734 Tue, 30 Aug 2022 13:11:49 -0400 https://www.agproud.com/articles/55734-hide-color-does-it-really-matter 55734-george-hide-color.jpg
Manage shrink when marketing cattle paul.beck@okstate.edu All along the marketing chain of beef cattle, shrinkage of beef calves is a concern. Both sellers and buyers are constantly seeking information on shrink and weighing conditions of calves, feeder cattle and fats.

]]>
http://www.agproud.com/articles/55789 Mon, 29 Aug 2022 11:42:20 -0400 https://www.agproud.com/articles/55789-manage-shrink-when-marketing-cattle 55789-beck-manage-shrink-marketing.jpg
Key considerations before starting a direct beef sales business cassidy@progressivepublish.com During the Texas and Southwestern Cattle Raisers Association (TSCRA) convention, Justin Benavidez, assistant professor and extension economist at Texas A&M University, encouraged producers to consider their “why” before starting this new venture and provided some answers to questions that often arise when getting started.

]]>
http://www.agproud.com/articles/55836 Thu, 25 Aug 2022 13:22:34 -0400 https://www.agproud.com/articles/55836-key-considerations-before-starting-a-direct-beef-sales-business 55836-woolsey-1.jpg
What makes a good website? robin@focusmarketinggroup.net http://www.agproud.com/articles/53325 Mon, 24 Jan 2022 15:00:01 -0500 https://www.agproud.com/articles/53325-what-makes-a-good-website 0222pc-devine-1.jpg Developing a direct sales beef program: Considering management and logistics sblez@verizon.net http://www.agproud.com/articles/53366 Fri, 24 Dec 2021 15:00:01 -0500 https://www.agproud.com/articles/53366-developing-a-direct-sales-beef-program-considering-management-and-logistics What are video auctions telling us about expectations for feeder cattle marketed this fall? elliott.dennis@unl.edu http://www.agproud.com/articles/53459 Tue, 28 Sep 2021 19:03:47 -0400 https://www.agproud.com/articles/53459-what-are-video-auctions-telling-us-about-expectations-for-feeder-cattle-marketed-this-fall 1021PC Marketing feeder cattle via video auction: Is it right for you? http://www.agproud.com/articles/53465 Tue, 28 Sep 2021 17:39:08 -0400 https://www.agproud.com/articles/53465-marketing-feeder-cattle-via-video-auction-is-it-right-for-you How to pick a feedyard aburnett@certifiedangusbeef.com http://www.agproud.com/articles/53482 Fri, 17 Sep 2021 16:39:34 -0400 https://www.agproud.com/articles/53482-how-to-pick-a-feedyard 0122pc-burnett-2.jpg Strategies to market calf-feds earlier gapr@novonesis.com http://www.agproud.com/articles/53508 Tue, 24 Aug 2021 20:52:55 -0400 https://www.agproud.com/articles/53508-strategies-to-market-calf-feds-earlier 0921pc-preedy-1.jpg Dairy Farmers of Canada: Two new DFC campaigns turning heads http://www.agproud.com/articles/55548 Fri, 30 Jul 2021 16:06:51 -0400 https://www.agproud.com/articles/55548-dairy-farmers-of-canada-two-new-dfc-campaigns-turning-heads DFC I don’t have a green thumb Consumer relationships are just like anything else we produce. Cultivating them requires focused time, intentional effort and a great deal of patient stewardship.]]> http://www.agproud.com/blogs/14/post/53539 Tue, 27 Jul 2021 00:17:32 -0400 https://www.agproud.com/blogs/14-progressive-cattle-from-the-editor/post/53539-i-dont-have-a-green-thumb Demand-driven premiums http://www.agproud.com/articles/53580 Fri, 25 Jun 2021 18:54:07 -0400 https://www.agproud.com/articles/53580-demand-driven-premiums 0721pc-handke-1.jpg Feed, ship or sell: Three options to reduce stocking rates aberger2@unl.edu http://www.agproud.com/articles/52755 Fri, 28 May 2021 22:34:10 -0400 https://www.agproud.com/articles/52755-feed-ship-or-sell-three-options-to-reduce-stocking-rates 0621PC Stocker cattle sins and servitude agriff14@utk.edu http://www.agproud.com/articles/52876 Mon, 08 Mar 2021 18:09:37 -0500 https://www.agproud.com/articles/52876-stocker-cattle-sins-and-servitude Making the market work for cattle on the grid david@progressivepublish.com http://www.agproud.com/articles/52898 Wed, 24 Feb 2021 15:00:01 -0500 https://www.agproud.com/articles/52898-making-the-market-work-for-cattle-on-the-grid 0321PC
This XML file does not appear to have any style information associated with it. The document tree is shown below.
<rss xmlns:media="http://search.yahoo.com/mrss/" version="2.0">
<channel>
<title>Marketing</title>
<description>
<![CDATA[ ]]>
</description>
<link>https://www.agproud.com/rss</link>
<language>en-us</language>
<item>
<title>Adding value without reinventing the wheel</title>
<description>
<![CDATA[ <p>Adding value to cattle may seem like a no-brainer. However, when conversations begin about entering value-added or verification programs, the process can seem daunting, especially to producers who may be less familiar with these programs or under the impression they will need to completely revise their management protocols.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/59665</guid>
<pubDate>Mon, 10 Jun 2024 00:00:00 -0400</pubDate>
<link>https://www.agproud.com/articles/59665-adding-value-without-reinventing-the-wheel</link>
<media:content url="https://www.agproud.com/ext/resources/2024/05/06/59665-hanson-snapseed.jpg?1718756316" type="image/jpeg" medium="image" fileSize="473687">
<media:title type="plain">59665-hanson-snapseed.jpg</media:title>
</media:content>
</item>
<item>
<title>[Podcast] Direct-to-consumer marketing and herd health planning – with Kara Lee and Russ Daly</title>
<description>
<![CDATA[ <p>In this podcast episode, <em>Progressive Cattle</em> Editor Carrie Veselka speaks with Kara Lee, director of producer engagement at Certified Angus Beef, to discuss direct-to-consumer marketing and the CBA Ranch to Table program. Editor Abby George meets up with Russ Daly, South Dakota State University Extension Veterinarian, at Range Beef Cow Symposium to talk about herd health planning and steps producers can take to protect their cow herd. </p> ]]>
</description>
<guid>http://www.agproud.com/articles/58926</guid>
<pubDate>Thu, 04 Jan 2024 00:00:00 -0500</pubDate>
<link>https://www.agproud.com/articles/58926-podcast-direct-to-consumer-marketing-and-herd-health-planning-with-kara-lee-and-russ-daly</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/podcast/PC-podcast-newsletter.png?1717533490" type="image/png" medium="image" fileSize="83954">
<media:title type="plain">PC-podcast-newsletter.png</media:title>
</media:content>
</item>
<item>
<title>Hitting the consumer target</title>
<author>burt@rangeviewstrategies.com</author>
<description>
<![CDATA[ <p>Michael Uetz, co-founder of the meat-oriented marketing firm Midan Marketing, encouraged Wagyu breeders to understand their consumer target to better market their beef.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/58839</guid>
<pubDate>Tue, 02 Jan 2024 00:00:00 -0500</pubDate>
<link>https://www.agproud.com/articles/58839-hitting-the-consumer-target</link>
<media:content url="https://www.agproud.com/ext/resources/2023/12/19/58839-rutherford-wagyu-veselka.jpg?1703010583" type="image/jpeg" medium="image" fileSize="557519">
<media:title type="plain">58839-rutherford-wagyu-veselka.jpg</media:title>
</media:content>
</item>
<item>
<title>British Whites and grass-fed beef: A match made in the pasture</title>
<description>
<![CDATA[ <p>Grass-fed beef is a growing niche market in the U.S. Consumers are also showing an increased interest in learning where their food comes from. Combining this niche market with direct marketing creates a great opportunity for beef producers.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/58389</guid>
<pubDate>Mon, 09 Oct 2023 00:00:00 -0400</pubDate>
<link>https://www.agproud.com/articles/58389-british-whites-and-grass-fed-beef-a-match-made-in-the-pasture</link>
<media:content url="https://www.agproud.com/ext/resources/2023/09/28/58389-sip-3.jpg?1695913080" type="image/jpeg" medium="image" fileSize="359103">
<media:title type="plain">58389-sip-3.jpg</media:title>
</media:content>
</item>
<item>
<title>Focusing on adding value regardless of market trends will equal long-term benefits</title>
<author>allyson@progressivepublish.com</author>
<description>
<![CDATA[ <p>“I’ve noticed it before, not just in this cycle,” says Kenny Burdine, extension professor in livestock economics at the University of Kentucky. “There is a tendency with some producers, when prices are high, to almost become satisfied and to be less focused on adding value when they feel like they are getting a pretty good price for their calves.”</p> ]]>
</description>
<guid>http://www.agproud.com/articles/57859</guid>
<pubDate>Mon, 26 Jun 2023 15:50:29 -0400</pubDate>
<link>https://www.agproud.com/articles/57859-focusing-on-adding-value-regardless-of-market-trends-will-equal-long-term-benefits</link>
<media:content url="https://www.agproud.com/ext/resources/2023/06/26/57859-dalton-img-9363-cooper-edit.jpg?1687801120" type="image/jpeg" medium="image" fileSize="301500">
<media:title type="plain">57859-dalton-img-9363-cooper-edit.jpg</media:title>
</media:content>
</item>
<item>
<title>Production sales can reap profits for the right type of operation</title>
<description>
<![CDATA[ <p>Among other options, some producers may choose to put on a production sale. While this option can work for some, the overhead and labor involved with this type of marketing can be a turnoff for others.</p><br> ]]>
</description>
<guid>http://www.agproud.com/articles/57652</guid>
<pubDate>Fri, 26 May 2023 14:49:44 -0400</pubDate>
<link>https://www.agproud.com/articles/57652-production-sales-can-reap-profits-for-the-right-type-of-operation</link>
<media:content url="https://www.agproud.com/ext/resources/2023/05/23/57652-hanson-sale.jpg?1684859295" type="image/jpeg" medium="image" fileSize="398793">
<media:title type="plain">57652-hanson-sale.jpg</media:title>
</media:content>
</item>
<item>
<title>[Podcast] Idaho Cattle Women with Maggie Malson</title>
<description>
<![CDATA[ <p><span style="color: rgb(65, 65, 65); letter-spacing: normal; orphans: 2; text-align: left; white-space: normal; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Maggie Malson joins us to talk about the Idaho Cattle Women and their activities to promote the beef industry in Idaho.</span></p> ]]>
</description>
<guid>http://www.agproud.com/articles/57041</guid>
<pubDate>Fri, 17 Feb 2023 00:00:00 -0500</pubDate>
<link>https://www.agproud.com/articles/57041-podcast-idaho-cattle-women-with-maggie-malson</link>
</item>
<item>
<title>The challenges and rewards of creating a USDA slaughterhouse</title>
<author>dairy4you@gmail.com</author>
<description>
<![CDATA[ <p>With the price of cattle and beef often in flux, wise producers are always looking for ways to build financial resiliency. One way to capture the most value out of cattle is to process them and market the meat directly to customers.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/56705</guid>
<pubDate>Thu, 05 Jan 2023 10:33:53 -0500</pubDate>
<link>https://www.agproud.com/articles/56705-on-farm-processing-the-challenges-and-rewards-of-creating-a-usda-slaughterhouse</link>
<media:content url="https://www.agproud.com/ext/resources/2023/01/04/56705-omeara-slaughter-1.jpg?1672873758" type="image/jpeg" medium="image" fileSize="467421">
<media:title type="plain">56705-omeara-slaughter-1.jpg</media:title>
</media:content>
</item>
<item>
<title>Is an online sale option right for you?</title>
<author>abby@agproud.com</author>
<description>
<![CDATA[ <p>A business’s goal – of any kind – is to make a profit. This is no different for beef producers. An online option for bull sales may be the way to do this for some producers.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/56514</guid>
<pubDate>Mon, 19 Dec 2022 00:00:00 -0500</pubDate>
<link>https://www.agproud.com/articles/56514-is-an-online-sale-option-right-for-you</link>
<media:content url="https://www.agproud.com/ext/resources/2022/11/29/56514-george-online-sale.jpg?1669744744" type="image/jpeg" medium="image" fileSize="763900">
<media:title type="plain">56514-george-online-sale.jpg</media:title>
</media:content>
</item>
<item>
<title>The decision to implant cattle lies in how they are marketed </title>
<author>tlawrence@wtamu.edu</author>
<description>
<![CDATA[ <p>Researchers suggest utilizing growth-promoting implant technologies for cattle marketed live and taking advantage of branded programs like NHTC that may benefit grid-based marketing schemes.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/56470</guid>
<pubDate>Thu, 01 Dec 2022 00:00:00 -0500</pubDate>
<link>https://www.agproud.com/articles/56470-the-decision-to-implant-cattle-lies-in-marketing-study-reveals</link>
<media:content url="https://www.agproud.com/ext/resources/2022/11/18/56470-wesley-butchers.jpg?1669044420" type="image/jpeg" medium="image" fileSize="351648">
<media:title type="plain">56470-wesley-butchers.jpg</media:title>
</media:content>
</item>
<item>
<title>South Central: Factors affecting calf sale weight</title>
<author>jason.banta@ag.tamu.edu</author>
<description>
<![CDATA[ <p>For many cow-calf producers, fall means calves have recently been sold or will be sold in the coming months, so this is a good time to evaluate how the calves did or are doing. </p> ]]>
</description>
<guid>http://www.agproud.com/articles/56177</guid>
<pubDate>Mon, 10 Oct 2022 15:43:03 -0400</pubDate>
<link>https://www.agproud.com/articles/56177-factors-affecting-calf-sale-weight</link>
</item>
<item>
<title>Cooperator herds: A way for cattlemen to collaborate</title>
<author>abby@agproud.com</author>
<description>
<![CDATA[ <p>By definition, to “cooperate” means to work jointly toward the same end. This is the idea when it comes to the development of cooperator cattle herds.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/56085</guid>
<pubDate>Mon, 10 Oct 2022 15:21:39 -0400</pubDate>
<link>https://www.agproud.com/articles/56085-cooperator-herds-a-way-for-cattlemen-to-collaborate</link>
<media:content url="https://www.agproud.com/ext/resources/2022/09/19/56085-george-donnellAA.jpg?1665007686" type="image/jpeg" medium="image" fileSize="331759">
<media:title type="plain">56085-george-donnellAA.jpg</media:title>
</media:content>
</item>
<item>
<title>3 marketing decisions to increase profitability this fall</title>
<author>bwilder@uidaho.edu</author>
<description>
<![CDATA[ <p>Cattle markets continue to be strong, with all classes of cattle trading above year-ago and five-year average historical prices. High farm gate prices can lead to exciting marketing opportunities across the value chain, but they can also lead to complacency.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/56136</guid>
<pubDate>Fri, 30 Sep 2022 14:35:15 -0400</pubDate>
<link>https://www.agproud.com/articles/56136-three-marketing-decisions-to-increase-profitability-this-fall</link>
</item>
<item>
<title>In the News: Walmart invests in proposed Nebraska packing plant</title>
<author>tyrell@progressivepublish.com</author>
<description>
<![CDATA[ <p><span style="color: rgb(65, 65, 65); letter-spacing: normal; orphans: 2; text-align: left; white-space: normal; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Walmart announced on Aug. 31 that it had signed an agreement to acquire a minority stake in Sustainable Beef LLC, a rancher-owned company based in North Platte, Nebraska.</span></p> ]]>
</description>
<guid>http://www.agproud.com/articles/55970</guid>
<pubDate>Tue, 06 Sep 2022 13:17:44 -0400</pubDate>
<link>https://www.agproud.com/articles/55970-in-the-news-walmart-invests-in-proposed-nebraska-packing-plant</link>
<media:content url="https://www.agproud.com/ext/resources/2022/09/02/55970-marchant-walmart-img1.jpg?1662562866" type="image/jpeg" medium="image" fileSize="261390">
<media:title type="plain">55970-marchant-walmart-img1.jpg</media:title>
</media:content>
</item>
<item>
<title>How to top the sale: Blending marketing and risk management strategies</title>
<author>abby@agproud.com</author>
<description>
<![CDATA[ <p>In a webinar hosted by NCBA, Elliott Dennis, assistant professor of livestock marketing and risk management at the University of Nebraska – Lincoln, discussed how to top the cattle market by effectively marketing and managing price risk. </p> ]]>
</description>
<guid>http://www.agproud.com/articles/55636</guid>
<pubDate>Thu, 01 Sep 2022 17:16:30 -0400</pubDate>
<link>https://www.agproud.com/articles/55636-how-to-top-the-sale-blending-marketing-and-risk-management-strategies</link>
<media:content url="https://www.agproud.com/ext/resources/2022/08/11/55636-george-top-sale.jpg?1685034587" type="image/jpeg" medium="image" fileSize="380170">
<media:title type="plain">55636-george-top-sale.jpg</media:title>
</media:content>
</item>
<item>
<title>Hide color: Does it really matter?</title>
<author>abby@agproud.com</author>
<description>
<![CDATA[ <p>It’s no secret black-hided cattle have topped the market in price for many years. While there are no exact answers, it is an interesting topic to discuss.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/55734</guid>
<pubDate>Tue, 30 Aug 2022 13:11:49 -0400</pubDate>
<link>https://www.agproud.com/articles/55734-hide-color-does-it-really-matter</link>
<media:content url="https://www.agproud.com/ext/resources/2022/08/25/55734-george-hide-color.jpg?1664421151" type="image/jpeg" medium="image" fileSize="668761">
<media:title type="plain">55734-george-hide-color.jpg</media:title>
</media:content>
</item>
<item>
<title>Manage shrink when marketing cattle</title>
<author>paul.beck@okstate.edu</author>
<description>
<![CDATA[ <p><span style="color: rgb(65, 65, 65); letter-spacing: normal; orphans: 2; text-align: left; white-space: normal; widows: 2; word-spacing: 0px; display: inline !important; float: none;">All along the marketing chain of beef cattle, shrinkage of beef calves is a concern. Both sellers and buyers are constantly seeking information on shrink and weighing conditions of calves, feeder cattle and fats.</span></p> ]]>
</description>
<guid>http://www.agproud.com/articles/55789</guid>
<pubDate>Mon, 29 Aug 2022 11:42:20 -0400</pubDate>
<link>https://www.agproud.com/articles/55789-manage-shrink-when-marketing-cattle</link>
<media:content url="https://www.agproud.com/ext/resources/2022/08/25/55789-beck-manage-shrink-marketing.jpg?1664422459" type="image/jpeg" medium="image" fileSize="578137">
<media:title type="plain">55789-beck-manage-shrink-marketing.jpg</media:title>
</media:content>
</item>
<item>
<title>Key considerations before starting a direct beef sales business</title>
<author>cassidy@progressivepublish.com</author>
<description>
<![CDATA[ <p>During the Texas and Southwestern Cattle Raisers Association (TSCRA) convention, Justin Benavidez, assistant professor and extension economist at Texas A&M University, encouraged producers to consider their “why” before starting this new venture and provided some answers to questions that often arise when getting started.</p> ]]>
</description>
<guid>http://www.agproud.com/articles/55836</guid>
<pubDate>Thu, 25 Aug 2022 13:22:34 -0400</pubDate>
<link>https://www.agproud.com/articles/55836-key-considerations-before-starting-a-direct-beef-sales-business</link>
<media:content url="https://www.agproud.com/ext/resources/2022/08/25/55836-woolsey-1.jpg?1661454720" type="image/jpeg" medium="image" fileSize="335831">
<media:title type="plain">55836-woolsey-1.jpg</media:title>
</media:content>
</item>
<item>
<title>What makes a good website?</title>
<author>robin@focusmarketinggroup.net</author>
<description>
<![CDATA[ “Where do we start?” A common question that runs through most folks’ minds when they decide their operation is ready for a website. Websites can be intimidating but, with a little planning and guidance, a website can be the most pivotal marketing tool a cattle operation can utilize. ]]>
</description>
<guid>http://www.agproud.com/articles/53325</guid>
<pubDate>Mon, 24 Jan 2022 15:00:01 -0500</pubDate>
<link>https://www.agproud.com/articles/53325-what-makes-a-good-website</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2022/01/12/0222pc-devine-1.jpg?1663894428" type="image/jpeg" medium="image" fileSize="113276">
<media:title type="plain">0222pc-devine-1.jpg</media:title>
</media:content>
</item>
<item>
<title>Developing a direct sales beef program: Considering management and logistics</title>
<author>sblez@verizon.net</author>
<description>
<![CDATA[ Producers have been growing and finishing calves to put in the freezer as long as there have been freezers. This has been a common process for years, especially in areas where the rural, cattle-owning population was greater than it is today. ]]>
</description>
<guid>http://www.agproud.com/articles/53366</guid>
<pubDate>Fri, 24 Dec 2021 15:00:01 -0500</pubDate>
<link>https://www.agproud.com/articles/53366-developing-a-direct-sales-beef-program-considering-management-and-logistics</link>
</item>
<item>
<title>What are video auctions telling us about expectations for feeder cattle marketed this fall?</title>
<author>elliott.dennis@unl.edu</author>
<description>
<![CDATA[ There have been large amounts of price movement for feeder cattle this spring and summer due to a variety of factors, including strong domestic retail and export beef demand, meat processing issues, a run-up in feed prices, worsening drought conditions and the loosening and retightening of local COVID-19 restrictions. ]]>
</description>
<guid>http://www.agproud.com/articles/53459</guid>
<pubDate>Tue, 28 Sep 2021 19:03:47 -0400</pubDate>
<link>https://www.agproud.com/articles/53459-what-are-video-auctions-telling-us-about-expectations-for-feeder-cattle-marketed-this-fall</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2021/09/13/1021pc-dennis-1.jpg?1687555472" type="image/jpeg" medium="image" fileSize="162384">
<media:title type="plain">1021PC</media:title>
</media:content>
</item>
<item>
<title>Marketing feeder cattle via video auction: Is it right for you?</title>
<description>
<![CDATA[ Lights, camera, auction! Many producers would agree they are more comfortable with their daily ranch duties than they are in marketing their product. While traditional auction barn sales will always have their place in the cattle business, video auctions may be the ticket to boasting cattle on a broader screen. ]]>
</description>
<guid>http://www.agproud.com/articles/53465</guid>
<pubDate>Tue, 28 Sep 2021 17:39:08 -0400</pubDate>
<link>https://www.agproud.com/articles/53465-marketing-feeder-cattle-via-video-auction-is-it-right-for-you</link>
</item>
<item>
<title>How to pick a feedyard</title>
<author>aburnett@certifiedangusbeef.com</author>
<description>
<![CDATA[ Have cattle to feed? Avoid the cookie-cutter plans, says Warren Rusche, extension feedlot specialist at South Dakota State University. Not every ranch, pen or feedlot is alike or ideally suited to handle the same class of cattle. ]]>
</description>
<guid>http://www.agproud.com/articles/53482</guid>
<pubDate>Fri, 17 Sep 2021 16:39:34 -0400</pubDate>
<link>https://www.agproud.com/articles/53482-how-to-pick-a-feedyard</link>
<media:content url="https://www.agproud.com/ext/resources/2022/10/17/0122pc-burnett-2.jpg?1666051127" type="image/jpeg" medium="image" fileSize="148172">
<media:title type="plain">0122pc-burnett-2.jpg</media:title>
</media:content>
</item>
<item>
<title>Strategies to market calf-feds earlier</title>
<author>gapr@novonesis.com</author>
<description>
<![CDATA[ Every year, around the end of fall harvest, cattle producers contemplate what to do with their freshly weaned calves: either hold ’em or sell ’em. ]]>
</description>
<guid>http://www.agproud.com/articles/53508</guid>
<pubDate>Tue, 24 Aug 2021 20:52:55 -0400</pubDate>
<link>https://www.agproud.com/articles/53508-strategies-to-market-calf-feds-earlier</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2021/08/13/0921pc-preedy-1.jpg?1687908409" type="image/jpeg" medium="image" fileSize="219598">
<media:title type="plain">0921pc-preedy-1.jpg</media:title>
</media:content>
</item>
<item>
<title>Dairy Farmers of Canada: Two new DFC campaigns turning heads</title>
<description>
<![CDATA[ In June, Dairy Farmers of Canada (DFC) launched two dynamic new marketing campaigns. The first, Dairy Farmers of Tomorrow, highlights the next generation of Canadian dairy farmers and their work towards our shared future. ]]>
</description>
<guid>http://www.agproud.com/articles/55548</guid>
<pubDate>Fri, 30 Jul 2021 16:06:51 -0400</pubDate>
<link>https://www.agproud.com/articles/55548-dairy-farmers-of-canada-two-new-dfc-campaigns-turning-heads</link>
<media:content url="https://www.agproud.com/ext/resources/CA/images/stories/2021/07/14/0821ca-dfc-p6.jpg?1709070297" type="image/jpeg" medium="image" fileSize="191108">
<media:title type="plain">DFC</media:title>
</media:content>
</item>
<item>
<title>I don’t have a green thumb</title>
<description>
<![CDATA[ <span style="caret-color: rgb(65, 65, 65); color: rgb(65, 65, 65);">Consumer relationships are just like anything else we produce. Cultivating them requires focused time, intentional effort and a great deal of patient stewardship.</span> ]]>
</description>
<guid>http://www.agproud.com/blogs/14/post/53539</guid>
<pubDate>Tue, 27 Jul 2021 00:17:32 -0400</pubDate>
<link>https://www.agproud.com/blogs/14-progressive-cattle-from-the-editor/post/53539-i-dont-have-a-green-thumb</link>
</item>
<item>
<title>Demand-driven premiums</title>
<description>
<![CDATA[ A new demographic of information-seeking consumers and export markets have fueled beef value-added marketing programs over the past two decades to provide cattle producers new premium-driven market opportunities direct from their farm or ranch. ]]>
</description>
<guid>http://www.agproud.com/articles/53580</guid>
<pubDate>Fri, 25 Jun 2021 18:54:07 -0400</pubDate>
<link>https://www.agproud.com/articles/53580-demand-driven-premiums</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2021/06/17/0721pc-handke-1.jpg?1688569863" type="image/jpeg" medium="image" fileSize="51182">
<media:title type="plain">0721pc-handke-1.jpg</media:title>
</media:content>
</item>
<item>
<title>Feed, ship or sell: Three options to reduce stocking rates</title>
<author>aberger2@unl.edu</author>
<description>
<![CDATA[ Current drought conditions are prompting cattle producers to consider options for reducing stocking rates on rangeland and pasture as we look forward to this spring and summer. There are three main options to reduce stocking rates: supplement/substitute feed, ship cattle to non-drought areas or sell cattle. ]]>
</description>
<guid>http://www.agproud.com/articles/52755</guid>
<pubDate>Fri, 28 May 2021 22:34:10 -0400</pubDate>
<link>https://www.agproud.com/articles/52755-feed-ship-or-sell-three-options-to-reduce-stocking-rates</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2021/05/27/Heifers-Walz-TMW_7245.jpg?1689006106" type="image/jpeg" medium="image" fileSize="108154">
<media:title type="plain">0621PC</media:title>
</media:content>
</item>
<item>
<title>Stocker cattle sins and servitude</title>
<author>agriff14@utk.edu</author>
<description>
<![CDATA[ The stocker cattle business can be extremely rewarding when a producer follows all of the rules and devotes his or her time to the cattle purchased. The stocker cattle business can be extremely devastating if rules are not followed and the producer does not put in the time. What is this fool talking about? Give me a chance to explain, and I think it will all make sense in the end. ]]>
</description>
<guid>http://www.agproud.com/articles/52876</guid>
<pubDate>Mon, 08 Mar 2021 18:09:37 -0500</pubDate>
<link>https://www.agproud.com/articles/52876-stocker-cattle-sins-and-servitude</link>
</item>
<item>
<title>Making the market work for cattle on the grid</title>
<author>david@progressivepublish.com</author>
<description>
<![CDATA[ Cattle producers who work the marketing grid premiums know every detail counts, both in their cattle and their bottom line. ]]>
</description>
<guid>http://www.agproud.com/articles/52898</guid>
<pubDate>Wed, 24 Feb 2021 15:00:01 -0500</pubDate>
<link>https://www.agproud.com/articles/52898-making-the-market-work-for-cattle-on-the-grid</link>
<media:content url="https://www.agproud.com/ext/resources/PC/images/stories/2021/02/18/0321pc-cooper-1.jpg?1696621052" type="image/jpeg" medium="image" fileSize="227187">
<media:title type="plain">0321PC</media:title>
</media:content>
</item>
</channel>
</rss>